Exciting Partnership Announcement: ClimbHQ & NICAS

Welcome to ClimbHQ: Helping grow your climbing centre

We are delighted to announce a brand-new partnership between ClimbHQ and NICAS,
aimed at providing specialised marketing and commercial services to climbing centres
across the UK.

With the popularity of indoor climbing continuing to grow—especially following its inclusion in
the Olympics—more climbing centres than ever are looking for ways to attract new
customers, retain members, and create sustainable revenue streams. That’s where this
partnership comes in.

By working together, ClimbHQ and NICAS will provide climbing centres with:

  • Bespoke marketing strategies to increase visibility and attract new climbers
  • Commercial support and guidance to help centres optimise revenue and streamline operations
  • Access to a trusted network through NICAS, strengthening community engagement and participation
  • Promotional opportunities to showcase climbing centres to a wider audience

Why This Partnership Matters

ClimbHQ brings deep industry expertise in marketing and business development for climbing
centres, helping them stand out in an increasingly competitive landscape. NICAS, as a
nationally recognised organisation, has played a key role in developing grassroots climbing
and introducing thousands of new participants to the sport.

By combining forces, we aim to empower climbing centres to not only grow their businesses
but also to provide exceptional climbing experiences for their customers.

As a fundamental part of our partnership, NICAS members will receive a whopping 35%
discount off ClimbHQ’s standard packages
.

What’s Next?

We’ll soon be rolling out details of how climbing centres can take advantage of this
partnership, with tailored services designed to fit centres of all sizes. Whether you’re looking
to refine your marketing strategy, improve your customer retention, or explore new
commercial opportunities, we’re here to help.

To learn more, stay tuned for upcoming announcements—or get in touch with ClimbHQ directly to
find out how they can support your centre.